Certificate in Content Marketing

Course Overview

Content marketing is a form of marketing focused on creating, publishing, and distributing content for a targeted audience online. It is often used by businesses in order to achieve the following goals: attract attention and generate leads, expand the

Course information for - 2021

  • Duration 12th
  • Eligibility 4-6 Months
  • Level Certificate
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Curriculum

A well-structured curriculum designed for comprehensive learning and skill development.

Our curriculum is thoughtfully designed to provide a balanced mix of theoretical knowledge and practical skills, ensuring holistic learning and career readiness.

    Syllabus

    • Introduction to Content Marketing
    • Content Marketing Strategy
    • Content Creation and Writing for the Web
    • SEO and Content Optimization
    • Content Distribution and Promotion
    • Content Marketing Analytics
Educational Goals

Empowering students with knowledge, skills, and values for a successful future.

Our educational goals focus on fostering critical thinking, innovation, and lifelong learning. We aim to equip students with the skills and confidence needed to excel in their careers and personal growth.

  • Understand the fundamentals of content marketing and its role in digital strategies.
  • Learn about content creation, curation, and distribution across various platforms.
  • Develop skills in SEO optimization for content to enhance online visibility.
  • Gain knowledge in using analytics tools to measure content performance.
  • Learn about effective content promotion and paid advertising strategies.
  • Understand audience segmentation and targeting in content marketing.
  • Develop storytelling techniques to engage audiences effectively.
  • Learn about emerging content marketing trends and technologies.
  • Understand the role of social media in content distribution.
  • Gain proficiency in managing content marketing campaigns.
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Professional Paths

Guiding students toward successful and fulfilling career opportunities.

Our Professional Paths section helps students explore diverse career options, equipping them with the necessary skills and knowledge. We provide guidance to ensure a smooth transition from education to the professional world.

  • Content Marketing Specialist
  • Digital Marketing Strategist
  • Content Creator
  • Social Media Manager
  • SEO Specialist
  • Copywriter
  • Content Analyst
  • Blog Manager
  • Marketing Coordinator
  • Brand Content Manager

    • Admission Process

    There are 6 simple steps in the Admission Process which is detailed below:

    STEP - 01

    Application

    STEP - 02

    Fee Payment

    STEP - 03

    Confirmation of Enrolment

    STEP - 04

    Getting LMS Access

    STEP - 05

    Examination

    STEP - 06

    Certification

    Frequently Asked Questions

    ISBM provides flexible study options, including online and distance learning programs. These options enable students to learn at their convenience, making them ideal for working professionals and those with other commitments.

    Yes, ISBM’s courses are widely recognized and developed to align with industry standards.

    ISBM is dedicated to supporting online learners with resources like academic advisors,, online Learning Management System (LMS) for accessing study materials, submitting assignments.

    Yes, ISBM provides placement assistance, career counseling, and access to a network of potential employers.

    Exams are typically conducted online.

    ISBM provides flexible study options, including online and distance learning programs. These options enable students to learn at their convenience, making them ideal for working professionals and those with other commitments.

    Yes, ISBM’s courses are widely recognized and developed to align with industry standards. For specific program accreditations and recognitions, check the course details or contact ISBM’s admissions office.

    Yes, ISBM offers installment-based payment options to make education more affordable. You can view installment plans on the course page or reach out to admissions for detailed payment options.

    ISBM is dedicated to supporting online learners with resources like academic advisors, a student support team, and an online Learning Management System (LMS) for accessing study materials, submitting assignments, and engaging with instructors.

    Yes, ISBM provides placement assistance, career counseling, and access to a network of potential employers. Students also benefit from skill development workshops to enhance their career prospects.

    Yes, ISBM welcomes international students to apply. Courses are accessible online, and dedicated support is available to address any unique requirements international students may have.

    Yes, ISBM has a strong alumni network that provides valuable connections and networking opportunities. Alumni participate in webinars, mentorship programs, and events to support and guide current students.

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