Diploma in Brand Management

Course Overview

Brand management refers to the process creating and maintaining a strong, recognizable brand within a marketplace. This includes developing and managing your brand's image, identity, and reputation. As a brand manager, you'll define and create relatio

Course information for - 2021

  • Duration 10th
  • Eligibility 9 Months
  • Level Diploma
Image
Curriculum

A well-structured curriculum designed for comprehensive learning and skill development.

Our curriculum is thoughtfully designed to provide a balanced mix of theoretical knowledge and practical skills, ensuring holistic learning and career readiness.

    Syllabus

    • Introduction to Marketing
    • Marketing Research and Analysis
    • Consumer Behavior
    • Marketing Strategy and Planning
    • Digital Marketing
    • Social Media Marketing
    • Integrated Marketing Communications
    • Public Relations
    • Branding and Brand Management
    • Advertising Techniques and Campaigns
    • Marketing Metrics and Analytics

    Project & Viva

Educational Goals

Empowering students with knowledge, skills, and values for a successful future.

Our educational goals focus on fostering critical thinking, innovation, and lifelong learning. We aim to equip students with the skills and confidence needed to excel in their careers and personal growth.

  • Understand the fundamentals of brand management and brand positioning.
  • Develop skills in creating brand strategies and maintaining brand equity.
  • Gain proficiency in market research and consumer behavior analysis.
  • Learn how to manage and evolve a brand's identity across various channels.
  • Understand the role of digital platforms in building brand loyalty.
  • Develop knowledge in competitive analysis and differentiation strategies.
  • Master the use of analytics tools to measure brand performance.
  • Learn how to implement integrated marketing communications for brand promotion.
  • Understand the impact of customer experience on brand perception.
  • Learn the role of sustainability and ethical practices in modern brand management.
Image
Image
Professional Paths

Guiding students toward successful and fulfilling career opportunities.

Our Professional Paths section helps students explore diverse career options, equipping them with the necessary skills and knowledge. We provide guidance to ensure a smooth transition from education to the professional world.

  • Brand Manager
  • Marketing Manager
  • Product Manager
  • Marketing Communications Manager
  • Brand Strategist
  • Market Research Analyst
  • Brand Consultant
  • Digital Brand Manager
  • Advertising Account Manager
  • Social Media Brand Manager

    • Admission Process

    There are 6 simple steps in the Admission Process which is detailed below:

    STEP - 01

    Application

    STEP - 02

    Fee Payment

    STEP - 03

    Confirmation of Enrolment

    STEP - 04

    Getting LMS Access

    STEP - 05

    Examination

    STEP - 06

    Certification

    Frequently Asked Questions

    ISBM provides flexible study options, including online and distance learning programs. These options enable students to learn at their convenience, making them ideal for working professionals and those with other commitments.

    Yes, ISBM’s courses are widely recognized and developed to align with industry standards.

    ISBM is dedicated to supporting online learners with resources like academic advisors,, online Learning Management System (LMS) for accessing study materials, submitting assignments.

    Yes, ISBM provides placement assistance, career counseling, and access to a network of potential employers.

    Exams are typically conducted online.

    ISBM provides flexible study options, including online and distance learning programs. These options enable students to learn at their convenience, making them ideal for working professionals and those with other commitments.

    Yes, ISBM’s courses are widely recognized and developed to align with industry standards. For specific program accreditations and recognitions, check the course details or contact ISBM’s admissions office.

    Yes, ISBM offers installment-based payment options to make education more affordable. You can view installment plans on the course page or reach out to admissions for detailed payment options.

    ISBM is dedicated to supporting online learners with resources like academic advisors, a student support team, and an online Learning Management System (LMS) for accessing study materials, submitting assignments, and engaging with instructors.

    Yes, ISBM provides placement assistance, career counseling, and access to a network of potential employers. Students also benefit from skill development workshops to enhance their career prospects.

    Yes, ISBM welcomes international students to apply. Courses are accessible online, and dedicated support is available to address any unique requirements international students may have.

    Yes, ISBM has a strong alumni network that provides valuable connections and networking opportunities. Alumni participate in webinars, mentorship programs, and events to support and guide current students.

    Copyright © ISBM Institute, 2024. All Rights Reserved