Course Overview

The Certificate in SEO (Search Engine Optimization) is a program offered by ISBM Institute that provides individuals with the knowledge and skills needed to optimize websites and content for search engines. This program is designed for professionals who want to enhance their understanding of SEO and learn how to improve website rankings and visibility in search engine results pages. The program covers topics such as keyword research, on-page optimization, off-page optimization, technical SEO, and analytics. Upon completion of the program, individuals will have the skills needed to develop and implement effective SEO strategies that drive organic traffic to websites. This certificate program is a great way for individuals to enhance their career prospects and stay up-to-date with the latest SEO technologies and practices.

Course information

Duration

Regular Duration: 3 Months Fast-track Duration: 1 Months
Eligibility

10+2 or Equivalent
Level

Certificate

A well-structured curriculum designed for comprehensive learning and skill development.

Our curriculum is thoughtfully designed to provide a balanced mix of theoretical knowledge and practical skills, ensuring holistic learning and career readiness.

Syllabus

Introduction to SEO
Keyword Research and Strategy
Ranking in SEO
Link Building
Content Considerations
Introducing the Google Tools Suite

Educational Goals

Empowering students with knowledge, skills, and values for a successful future.

Our educational goals focus on fostering critical thinking, innovation, and lifelong learning. We aim to equip students with the skills and confidence needed to excel in their careers and personal growth.

Understand the principles of search engine optimization (SEO) and its importance for websites.
Learn about keyword research, on-page and off-page optimization strategies.
Develop skills in technical SEO, including site architecture and page speed optimization.
Gain proficiency in using SEO tools like Google Analytics, SEMrush, and Ahrefs.
Learn about link-building strategies and content optimization for higher search rankings.
Understand local SEO and its application for businesses targeting specific geographic areas.
Learn how to track and report SEO performance metrics.
Gain knowledge in mobile SEO, voice search, and future SEO trends.
Develop skills in writing SEO-friendly content and metadata optimization.
Learn about SEO strategies for e-commerce platforms and blogs.

Guiding students toward successful and fulfilling career opportunities.

Our Professional Paths section helps students explore diverse career options, equipping them with the necessary skills and knowledge. We provide guidance to ensure a smooth transition from education to the professional world.

SEO Specialist

Digital Marketing Consultant

Content Marketer

Search Marketing Manager

SEO Analyst

PPC Specialist

SEO Strategist

Technical SEO Consultant

E-commerce SEO Specialist

SEO Account Manager

Admission Process

There are 6 simple steps in the Admission Process which is detailed below:

STEP - 01

Application

STEP - 02

Fee Payment

STEP - 03

Confirmation of Enrolment

STEP - 04

Getting LMS Access

STEP - 05

Examination

STEP - 06

Certification

Frequently Asked Questions

ISBM provides flexible study options, including online and distance learning programs. These options enable students to learn at their convenience, making them ideal for working professionals and those with other commitments.

Yes, ISBM’s courses are widely recognized and developed to align with industry standards.

ISBM is dedicated to supporting online learners with resources like academic advisors, a student support team, and an online Learning Management System (LMS) for accessing study materials, submitting assignments, and engaging with instructors.

Yes, ISBM provides placement assistance, career counseling, and access to a network of potential employers. Students also benefit from skill development workshops to enhance their career prospects.

Exams are typically conducted online.

Yes, ISBM’s courses are widely recognized and developed to align with industry standards. For specific program accreditations and recognitions, check the course details or contact ISBM’s admissions office.

Yes, ISBM offers installment-based payment options to make education more affordable. You can view installment plans on the course page or reach out to admissions for detailed payment options.

Yes, ISBM provides placement assistance, career counseling, and access to a network of potential employers. Students also benefit from skill development workshops to enhance their career prospects.

Yes, ISBM welcomes international students to apply. Courses are accessible online, and dedicated support is available to address any unique requirements international students may have.

Yes, ISBM has a strong alumni network that provides valuable connections and networking opportunities. Alumni participate in webinars, mentorship programs, and events to support and guide current students.

Certificate in SEO